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11 Carlyle Consultants Handover Document communicating luxury News Winter Edition 2013 Residential Review 2013 Russell Simpson Market Review Prole of purchasers SALES Russell Simpson have had a very successful year with an unprecedented percentage of properties achieving in excess of their asking prices. This can be largely attributed to an imbalance in levels of supply against burgeoning demand. Super Prime has suffered towards the latter part of this calendar year having had a promising start whilst the robust sub-3m market continues unabashedly to show great strength and considerable growth. A healthy measure of condence among purchasers must be approached with caution however as news in the realms of politics evokes prudence with ever-increasingly sophisticated buyers. Pricing a property correctly has never been more pertinent. That is to resist the often ineluctable temptation to take the best of property headlines whilst disregarding the more mundane and less excitable reports of a plateauing market. Competitive and realistically priced property has almost without exception sold in favourable time frames and for highly satisfactory prices. The positivity that we can report here is a consequence of a strong inuence from international buyers. It is vitally important that we do not kill the goose that lays the golden egg with cumbersome and clumsy taxes. LETTINGS Reviewing the lettings data for the past six months we have found that of the Landlords who have renewed with their current tenants during 2013 80 have achieved a rent increase in line with the Retail Price Index with the remaining 20 continuing at the same level of rent. Landlords who are re-letting their properties in 2013 however have often had to take signicant price reductions as tenants currently have a wide choice of properties to choose from in the prime central locations. The condition and presentation of the properties is having a far larger impact on prices achieved than it has in previous years with newly modernised properties still achieving premium rents. We expect this trend to continue well into 2014 and urge landlords to be extremely price sensitive and to present their property in the best possible condition. International 56.5 UK 43.5 Owner-occupier 45.1 Second home owner 31.8 Buy-to-let 13.4 Developer 9.7 Current sentiment towards Prime Central London is broadly speaking very positive with healthy volume of sales to report across all sectors of the market. We have seen some ground-breaking prices recorded but I remain cautious of the reports in the press of unbridled growth and condence - pricing your property correctly remains of paramount importance Alan Russell Director International UK Buyers UK vs. International Tenants UK vs. International 1 WHAT HOUSE AWARDS 2015 CATEGORY BEST HOUSE DEVELOPMENT BLUEBIRD GATE CHARLWOOD HORLEY SURREY RH6 0AJ COMPANY KITEWOOD Bluebird Gate CHARLWOOD HORLEY SURREY BG KWD01 brochure 22 pdf.indd 2-3 18112014 1842 Affairs We are currently involved in a number of major development projects that when complete will deliver up to 5000 residential homes with two million sq ft of commercial space including healthcare facilities schools and nurseries sports and recreational facilities and other community spaces. Grainger has the knowledge and the skills to maximise value through good design and thoughtful project management. Increasingly our focus is on residential-led mixed-use sites across the UK where we can work effectively with a wide range of partners including local authorities and communities joint venture partners and other relevant stakeholders. By sharing our knowledge and expertise with these partners we are capable of realising even the most challenging of opportunities and have a strong track record of providing long-term mixed tenure and cost effective solutions in areas requiring regeneration or a change in perception. As a division of the UKs largest listed residential landlord Grainger Development works closely with other parts of the business and has the skills experience funding and resources needed to guarantee the delivery of a quality product. By ensuring that the schemes we are involved with are not only well designed and highly desirable but also practical and sustainable in the longer term the development team adds real value to a project. With a portfolio consisting of strategic land and residential-led mixed-use projects with a total built-out value in excess of 700m. Graingers development division is an integral part of the overall Grainger business. Who We Are HornseyRoadApartmentsLondon 1 2 1. Pimlico Place Pimlico London 2. The Local Centre Kempshott Park Basingstoke Grainger Who We Are Grainger Our Schemes Wards Corner Haringey In 2004 the London Borough of Haringey and the New Deal for Communities NDC chose Grainger as the development partner for the Wards Corner scheme in Haringey London. A planning application for a new public square improved entrances to the station 197 new homes and a range of new retail units has now been submitted for the scheme. King Street Hammersmith Fulham In 2008 a joint venture between Grainger and Helical Bar plc was chosen as the development partner of London Borough of Hammersmith Fulham for the Kings Street regeneration project. The proposed development will provide approximately 290 new homes an 11000 sq m civic office building and 5200 sq m of retail cafes and restaurants. Curzon Park Birmingham Through its collaborative agreement with Development Securities Grainger acquired this 10-acre site in central Birmingham in 2006. The scheme will deliver up to 1.4 million sq ft of mixed-use accommodation comprising 800000 sq ft of offices 400000 sq ft of residential 20000 sq ft of retail a 180-bed hotel and 1500 car parking spaces. Gateshead College In 2005 Grainger won a competitive bid for Gateshead College and planning consent has now been granted for a 252-unit scheme. West Waterlooville Hampshire Grainger owns c500 acres of land adjacent to Waterlooville. The land is allocated for 1550 residential units 1 million sq ft of commercial space a local centre and a new school. With planning consent granted in 2007 Grainger is now the lead developer for the entire scheme and will directly deliver various elements as well as working in partnership with other developers and housebuilders on additional phases. Macaulay Road Clapham Having acquired the site in several stages Grainger received planning consent for this scheme 97 residential units and 30000 sq ft of offices in 2006. Newbury Berkshire Grainger was selected by West Berkshire Council and Network Rail in 2006 as the preferred developer for a mixed-use scheme comprising 330 residential units and 50000 sq ft retail adjacent to Newbury station. Zizkov Prague Through its joint venture agreement with the Discovery Group Grainger has acquired this 31 acre site close to Prague city centre forming part of the old Zizkov railway goods yard in the region of Prague 3. A planning application is being promoted for a new mixed use development the first planning phase consists of 483000 sq ft of retail 580000 sq ft of office accommodation leisure 245 residential units a hotel and 2100 car spaces. Our Schemes Grainger has a strong track record in working with private and public sector joint venture partners. We are involved in a number of genuine partnerships with local authorities and other stakeholders to deliver long-term complex regeneration opportunities with an emphasis on transparency and communication. The company was floated on the London Stock Exchange in 1983 and has since grown and complemented its core business of owning acquiring and trading regulated and market let tenanted properties to cover home reversion regeneration and mixed-use development. Our unique expertise gained from owning and managing property in local communities throughout the UK to create innovative and successful new projects and services from strongly- performing residential property funds to equity release schemes tailored to our individual customers needs. Grainger plc now has approximately 2.3bn of assets and 3bn of assets under management and is expanding its business throughout Germany. Our objective is to maintain and consolidate our position as the UKs leading listed residential landlord and integrated property company. This objective is underpinned by our group-wide ethical way of doing business that includes a commitment to integrity in all business relationships employee development tenant care corporate and environmental responsibility and community service. Grainger plc Strategic Land For almost a century Grainger has been creating successful places to live. Many of these have been developed from our Strategic Land holdings which we have built up with a view to their long term potential. Our willingness to take a perspective over many years sets us apart and underpins the way we work with landowners and successfully manage projects through the lengthy and technically challenging planning process. Established in Newcastle in 1912 to acquire and manage tenanted residential properties Grainger plc now owns over 14000 homes in the UK and more than 7000 in Germany and is the largest quoted residential property owner in Britain. Grainger Grainger plc 1 2 1. Zizkov Prague 2. Macaulay Road Clapham AerialviewofWaterlooville In Spring 2013 we were asked by Paul Vallone to look again at a Club for Berkeley customers and potential purchasers. By October 2013 we had achieved expressions of interest from 10 companies and we had conducted a survey to establish if the purchasers would be interested in a club. Phase 1 involved the creation of the website and initial meetings with the brands. The response was overwhelmingly positive and we kept to the brand message by selecting the very best of the British brands. Over the past eighteen months we have worked with Berkeley Group to build the Berkeley Club to a level where we have achieved the objective and created an alliance where brands and Berkeley Group can benefit from share alliances. Berkeley Group is known for innovation and has a reputation within the industry of creating unique opportunities. The Berkeley Club was the first time that brand alliances had been arranged with premium brands on a cohesive and a strategic level. We are delighted and proud of our involvement with this project and we are sure that this will be of benefit to the brands and the Berkeley Group. The brand partners are listed on the following pages. Executive Summary by Tricia Topping Events Own Brand Events Events organised by the Brand Partner where Berkeley clients and team are invited to join. These could be Store opening Launch of a new product Speaker event Guided tour Knowledge tour At these events there are minimal costs to the Berkeley Club. Berkeley Club Events Events organised by a division of the Berkeley Group and where Berkeley are the host. These could be Showhouse and apartment launches Launch of new developments or phases The organising division of Berkeley Group will meet the costs of the events. Joint Events Events that are joint collaborations between the Berkeley Club and Brand Partner. These events are arranged solely for Berkeley Club clients and will not involve clients of the Brands. These could be Showroom events such as Private Walk Through of the Editions Sales at Phillips Exclusive Shopping evenings with Aspinal or Anya Hindmarch or Oyster and Pearl event with Coleman Douglas Pearls. These could be joint cost or met by the Berkeley Club. Asprey has developed over generations into the finest British jeweller and luxury goods house and become a name synonymous with refinement and luxury. As ever each Asprey product is made with the most exacting craftsmanship using only the finest materials. This grand tradition of offering the best craftsmanship quality and design continues today at the Asprey workshops and around the globe as timeless treasures are created for the exclusive Asprey clientele. Joined in June 2014 Key Contacts Ciara Hurley-Stewart 020 7758 8861 Berkeley Club Events The Last Hoorah Asprey displayed their products in the show apartment of Chelsea Bridge Wharf as part of the last chance to buy event with BH Central and St Edward. Own Brand Events Bovet Watch Preview Private event with Bovet to showcase and present 15 of their highly collectable timepieces. Coloured Diamond Teas Private talk to BC members on Coloured Diamonds over afternoon tea. Hosted by Aspreys Coloured diamond specialist Philip Baldwin. Asprey and Rolex Private Preview To celebrate the launch of the Rolex Basel Collection 2015 at Asprey they offered the BC 10 invitations to attend the private tea and preview. AW15 Private Preview Asprey offered the BC 6 invitations to attend the private preview of their Autumn Winter 2015 Collection. This event was oversubscribed and 9 BC members in total attended. Aston Martin - an iconic marque of unrivalled heritage has entered a second century. With fresh investment a new Chief Executive Officer and the strongest model line-up in the companys history we now look to an exciting future. The very essence of Aston Martin is something you feel each time you look at one of our cars. It sweeps over you on every unforgettable drive. Powerful exhilarating and precise yet timelessly elegant and sophisticated our cars blend iconic design exceptional engineering and unrivalled craftsmanship to create an unforgettable emotional experience. Each car is the essence of Power Beauty and Soul. Joined in June 2014 Key Contacts Neil Slade Own Brand Events Aston Martin VIP Event To launch Aston Martins V12 car they held a launch event with Boodles Alexander James and Bang Olufsen for 30 guests of the Berkeley Club.